CASE STUDY: iTUNES FESTIVAL
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iTunes
approached us in the spring with a great idea: they were planning a
month-long music festival at the ICA in London and they wanted us to design, build and produce all the content for a dedicated
website. We worked closely with them to produce a site to showcase the excellent line-up (over 60 artists, including Amy Winehouse, Editors, Groove Armada,
The Coral and The Go! Team) and encourage people to enter the ticket
competitions.
The brief included a bespoke Flash calendar on the homepage (linking with ticket competitions and content across the site), designing the front-end identity (to tie in with Apple's online portfolio), and writing biographies for every artist performing. They were thrilled with the results and so were we. (NB. The site is no longer live, as the festival finished on 31 July).
"Thank you for the amazing efforts to get the site live this morning. We greatly appreciate the work everyone has put in to get the first ever iTunes Festival off to the best possible start."
Julian Murphy, iTunes Marketing Manager
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